The Time for Beginnings

There is just something about New Year’s that gets the blood pumping and the brain working overtime on new ideas. We make these resolutions (that we rarely keep, but that doesn’t stop us, does it?), and we determine to do something new, or to restart something not so new, and all because the days on a calendar suddenly change.

It’s strange if you really think about it. Time doesn’t exactly exist. I mean, most animals don’t recognize a watch or clock, and definitely not a calendar, but anyone who has pets knows that they can become very aware of the time if you feed them at exactly the same time every day. Even though they can’t read a clock, they can sense that it’s dinner time, and they’ll let you know about it if you “forget!” Continue reading

Tonight on #JustAddTea: Second Chances.

I’ve been really dwelling on this whole idea of second chances. What type of person deserves a second chance? Or does everyone deserve an opportunity to prove themselves?

I usually take the second stance, but I’ve been really thinking about how things were with the Pirate, and I think that perhaps my curiosity and my loneliness got the better of me and thus I made him out to be better in my head than he was in reality. On the other hand, I do see how his current situation may be to blame for his crappy attitude, and I really hadn’t made up my mind whether or not he was more Jekyll or more Hyde.

Thus, tonight, I’m seeking advice in our Twitter chat. Tonight’s #JustAddTea party will be about Second Chances! Continue reading

Interaction is Key to Success.

This Marketing Monday, I want to talk about interaction and interactive ways to engage an audience. Please remember that I am looking at marketing through the guise of an author, not someone selling a thingamabob or a watchamacallit, though I’m sure some of the techniques will work for other marketing systems as well.

We’ve already talked, albeit briefly, about the virtues of Social Media for interacting with your audience to help create a reader/customer base. Continue reading

Mentors Make a Difference

Often in the business world, and even in books about how to be successful in the business world, like Lean In, they often talk about having a mentor. In education, beginning teachers are paired with a mentor teacher who can show them all the things that you aren’t taught in education classes. Sometimes, moving to a new school will get you a mentor teacher as well.

I was given one when I moved to my new district.

But what is the purpose of a mentor? Are they really necessary? How do you find one? And do they work in all fields? What about if you’re an author? Continue reading

Marketing Monday: The Joys of a Twitter Chat

Last week, we talked about how important it is to get involved with social media. It’s important for everyone who’s trying to get people interested in whatever it is they’re selling, or just sharing (like a blog that’s not meant for money… *ahem*), but it’s especially important for authors these days.

As you might remember, I had said I was helping an author friend of mine with his marketing. It helps me to get back into the game, and helps him get readers to sell his book to. It’s a win/win situation. So, for a while, I’ll be devoting Mondays to marketing tips. Marketing Mondays seems a fitting title, in my opinion, and it’s so hashtaggable… is that a word?  Continue reading

Where to begin with Social Media

I’ve begun helping a fairly new author with his marketing campaign, so while I reacquaint myself with the marketing world (especially now that Social Media has taken over so entirely!), I’ll be posting tips and advice on here. Mostly it is based on my observations, so take it for what it’s worth. We’ll work it out together…

And so let’s begin!

I suppose there’s no better place to begin then with the beginning! Continue reading